On Top of PR with Jason Mudd
Λεπτομέρειες Καναλιού
On Top of PR with Jason Mudd
On Top of PR is a podcast dedicated to helping corporate communications leaders leverage the power of PR to build a strong brand and great reputation. Each episode features guests to discuss PR and marketing topics, tips, and trends. We want to help every active and aspiring communication profession...
Πρόσφατα Επεισόδια
158 επεισόδια
Common mistakes publicly traded companies make when working with the news media – Mark Basch
Send us a text
In this episode, Mark Basch joins host Jason Mudd to discuss the common media mistakes publicly traded companies make.
Tune...
Corporate Gifting Done Right with The Expressory’s CEO Jamie Shibley
Send us a text
In this episode, Jamie Shibley, CEO of The Expressory joins host Jason Mudd to discuss how to strengthen relationships through th...
Leveraging market insights to shape PR strategy with Habitat for Humanity’s Amy Dunham
Send us a text
Our Guest:
Our episode guest is Amy Dunham, chief communications officer at Habitat for Humanity International. Overseeing...
96% of AI citations come from PR content
Send us a text
In this solocast episode, On Top of PR host Jason Mudd discusses why 96% of AI citations come from PR content and how brands can...
Rethinking press releases with the rise of AI
Send us a text
In this episode, Serena Ehrlich joins On Top of PR host Jason Mudd to discuss how AI-powered search engines take data from press...
How earned media is fueling PR’s resurgence in the generative AI search era
Send us a text
In this episode of On Top of PR with Jason Mudd, we welcome Matt Dzugan, senior director of data at Muck Rack, to unpack the find...
Networking Without an Agenda: The Key to Career Longevity
Send us a text
Daniel Mendez of Collective Measures shares how the importance of early and active networking.
Tune in to learn more!
...
Managing stress in public relations with Integrated Leadership Systems’ M.J. Clark
Send us a text
In this episode, M.J. Clark joins host Jason Mudd to discuss how PR pros can manage stress and thrive under pressure by adopting...
The dirty truth about ‘guaranteed media coverage’
Send us a text
In this solocast episode, On Top of PR host Jason Mudd discusses why “guaranteed media” isn’t earned and how to protect yourself...
The evolution of remote work with HireMyMom’s Lesley Pyle
Send us a text
In this episode, HireMyMom’s Lesley Pyle joins On Top of PR host Jason Mudd to discuss how remote work is transforming the modern...
Media intelligence and PR measurement with Meltwater’s Chris Hackney
Send us a text
In this episode, Chris Hackney joins On Top of PR host Jason Mudd to learn how to track, interpret, and leverage media coverage.<...
AI storytelling and PR strategy with Egnyte’s Jessica Pantages
Send us a text
In this episode, Jessica Pantages joins host Jason Mudd to explore how AI is reshaping storytelling and public relations
Tu...
Making your media pitches stand out with Qwoted
Send us a text
In this episode, Vannyda Thach joins host Jason Mudd to discuss expert strategies for media pitching and journalist relationships...
What you should know about earning media coverage
Send us a text
In this solocast episode, On Top of PR host Jason Mudd discusses what every company must know about media relations before hiring...
Understanding the creator economy with Penn State’s Bill Zimmerman
Send us a text
In this episode, Bill Zimmerman joins host Jason Mudd to discuss how the creator economy is transforming public relations and mar...
Getting more media coverage by making journalists’ lives easier: Insights from Muck Rack’s Linda Zebian
Send us a text
In this episode, Linda Zebian joins host Jason Mudd to discuss the challenges journalists face in maintaining work-life balance a...
Navigating PR and communications hiring: Expert advice from Brooke Kruger
Send us a text
In this episode, Brooke Kruger joins On Top of PR host Jason Mudd to discuss the latest hiring trends in PR and communications, t...
Maximizing Agency Partnership with Mark Riggs
Send us a text
In this episode, Mark Riggs joins On Top of PR host Jason Mudd to discuss how brands can build stronger relationships with their...
20 reasons your company's social media sucks — and how to fix it
Send us a text
In this solocast episode, On Top of PR host Jason Mudd discusses how the top 20 mistakes companies make with social media and how...
Leveraging data analytics for organic social media growth
Send us a text
In this episode, Nicole Scarbrough joins host Jason Mudd to discuss data analytics for social media growth
Tune in to learn...
Navigating Professional Growth in Social Media Marketing with Jennifer Radke, National Institute for Social Media
Send us a text
In this episode, Jennifer Radke joins On Top of PR host Jason Mudd to discuss the evolving landscape of social media marketing ca...
The power of AI in communications: Basic applications to strategic implementation
Send us a text
In this episode, Shel Holtz joins On Top of PR host Jason Mudd to discuss AI in corporate communications.
Tune in to...
From marketing to CEO, an accountant’s journey to becoming an invaluable employee
Send us a text
In this episode, Tyra Tutor joins host Jason Mudd to discuss career longevity, leadership tips, marketing strategies, and remote...
Pitching to podcasts
Send us a text
In this solocast episode, On Top of PR host Jason Mudd responds to a fan letter about tips for pitching to podcasts.
Tune...
How Del Monte Foods embraces Gen Z while honoring tradition in PR campaigns
Send us a text
In this episode, Bibie Wu joins On Top of PR host Jason Mudd to discuss how Del Monte Foods balances innovation and tradition in...
Legendary journalist Mort Crim on media evolution, authenticity, and truth
Send us a text
In this episode, Mort Crim joins On Top of PR host Jason Mudd to discuss his career highlights, truth in journalism, and his newe...
How an insurance carrier manages crisis communications
Send us a text
Disclaimer: We edited portions of this recording from its originally aired version at Citizens Property Insurance Corporation's r...
The important role of internal communications
Send us a text
Our Guest:
Linda Beltran is vice president of corporate communications at Holiday Inn Club Vacations, a leading vacation ow...
How to improve your media pitches
Send us a text
In this solocast episode, host Jason Mudd discusses how to improve your media pitches and craft news releases journalists will no...
Best practices for producing PR events
Send us a text
In this episode, Alfredo Garcia joins On Top of PR host Jason Mudd to discuss best practices for producing PR events.
Tune...
Media relations best practices
Send us a text
In this episode, Axia’s David Triana joins host Jason Mudd to discuss key strategies for nurturing mutually beneficial media rela...
Data-driven storytelling on social media
Send us a text
In this episode, Kate Meyers Emery, Ph.D., joins On Top of PR host Jason Mudd to discuss ways organizations can use data-centric...
The integral role of communications professionals to business success
Send us a text
Leslie Cafferty, chief communications officer of Booking Holdings Inc., the world's largest global travel company, joins On Top o...
What journalists want from your media pitch
Send us a text
Crafting winning media pitches, learning the elements needed to stand out and secure coverage.
Five things you’ll l...
How AI is transforming strategic communications
Send us a text
AI strategist Kathleen Perley shares top recommended AI tools and how to optimize them for business communications strategies.
Why your social media isn’t working with Holly Bishop
Send us a text
In this episode, Holly Bishop joins On Top of PR host Jason Mudd to discuss why your company's social media isn’t working.
...
Lessons learned from navigating national crises with Linda Rutherford, Southwest Airlines
Send us a text
In this episode, Linda Rutherford joins On Top of PR host Jason Mudd to discuss her take on current airline crises and go into de...
3 Ways Franchisors Can Use PR to Grow Their Company with John Hewitt of Loyalty Brands PR
Send us a text
In this episode, John Hewitt joins On Top of PR host Jason Mudd to discuss three ways franchisors can use PR to grow their compan...
Time is of the Essence Solocast with Jason Mudd of Axia Public Relations
Send us a text
In this solocast, On Top of PR host Jason Mudd discusses why time is of the essence. Media relations require quick responses beca...
How to leverage a one-person social media team with Jacob Shipley
Send us a text
In this episode, Jacob Shipley joins On Top of PR host Jason Mudd to discuss how a one-person social media team works, as well as...